Thursday, July 09, 2009

Peugeot reduces media buying agencies to cut costs

Corrects spelling of Peugeot in headline)
PARIS, June 26 (Reuters) - French carmaker PSA Peugeot Citroen said on Friday it had cut the number of media buying agencies it works with in Europe to two to reduce costs.
Peugeot said in a statement that it would keep France's Havas and its MPG network, and OMD, which is part of U.S. advertising group Ommicom. It did not say how many firms it previously had been using.
"This decision will further reduce the cost of media buying within the organisation... without compromising advertising visibility for the brands Citroen and Peugeot," the company said.
Peugeot also said it would launch a tender on Tuesday limited to Havas and OMD for media buying in Croatia, Italy and Poland, the European countries where the company does not yet work with either of the agencies. (Reporting by Dominique Vidalon and Karen Foster)

Peugeot refreshes 407 Coupe

Peugeot has refreshed its 407 Coupe while adding two powerful new engines.

The 407 Coupe is now available with a new 3.0-litre V6 diesel and a punchy 2.0-litre HDI. The 3.0 replaces the old car's 2.7 and produces 241bhp, making it the most powerful Peugeot in the entire history of the firm.
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Mitsubishi Motors, Peugeot Ally on Plug-In Hybrids, Nikkei Says

July 9 (Bloomberg) -- Mitsubishi Motors Corp. and PSA Peugeot Citroen will expand their partnership to develop plug-in hybrid vehicles, Nikkei English News said, without citing anyone.

The automakers will cooperate in developing and assembling components for Mitsubishi Motors’ plug-in hybrid sport utility vehicle and Peugeot Citroen’s diesel-engine hybrid, the report said.

Mitsubishi Motors will also supply large-capacity lithium- ion batteries to Peugeot Citroen, the report said.
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Monday, February 09, 2009

Peugeot’s special edition Biarritz

The Peugeot 207 continues to go from strength to strength with the introduction of the new 207 Biarritz special edition. Based on the SE model, the 207 Biarritz benefits from 1,300euro worth of extra, free features including a panoramic glass roof, front fog lights and a Bluetooth hands-free phone kit.

Particularly appealing is the low road tax and low emissions on the diesel version with emissions of only 117g/ km and road tax from 104euro. The 207 Biarritz will retail in Ireland from 17,120euro including VAT, plus delivery related charges.

The 207 Biarritz is available in both three door and five door versions with a choice of 1.4 litre 75 bhp petrol engine or 1.4 litre HDi 70 bhp diesel engine.

Safety features include driver and passenger airbags, along with the added protection of front side/ curtain airbags, remote central locking and an automatic door and boot locking feature.

Available in a choice of 4 different colours, the 207 Biarritz is an exciting addition to the Peugeot range. The low road tax on the diesel version, coupled with the 1,300euro worth of free, extra features makes the Biarritz a cost effective choice for the consumer.

Equally alluring is the feature panoramic glass roof, which adds a feeling of lightness and spaciousness to the cars interior. This is fitted with a shutter blind for the driver’s convenience.

Check out this one off chance to motor Biarritz at main dealers Adams of Glin and Tom Kilroy’s in Raheen.

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Revised version of the economical, low-CO2 city car is in Peugeot showrooms now

The diminutive three- and five-door hatchbacks have received a refresh to bring them into line with the styling of more recent Peugeots, with the range now consisting of three trim levels: Urban Lite, Urban and top-of-the-range Verve.

As well as a restyled front and rear incoroporating extra chrome detailing, the new-look 107 has low CO2 emissions of 106g/km and an official EU Combined fuel consumption of 62.7mpg (Urban 51.3mpg).

Urban specification features body-coloured items, electric front windows, side airbags and remote central door locking, and the choice of either manual and 2-Tronic (an electronically controlled manual that operates as an automatic) transmission.

Verve trim has, as standard, air conditioning, 14in alloy wheels and a rev counter, and a new Mandalin Orange bodywork colour.

Interior trims have also been refreshed, with a new ‘Code’ trim featuring a silver-grey bead on the seat surrounds. The Urban level retains its predominantly grey ‘City’ mesh trim but also features highlights linked to the vibrant paintwork options.

The 998cc, three-cylinder, 12-valve petrol engine develops 68bhp and is available with a five-speed manual or five-speed automatic transmissions. Headline figures for the manaul version are 51.3mpg Urban, 62.7mpg Combined and 106g/km of CO2. The electronically-controlled manual has an identical Urban economy, with a Combined fuel consumption of 61.4mpg and CO2 emissions of 107g/km.



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Friday, February 29, 2008

New Zealand Kiwis embrace Peugeot

Call it French evolution. Last year 1078 new Peugeots were registered in New Zealand, with the 307 the top pick.

In 2008 the intent is for sales to hit 1250, with the 307's aesthetically similar successor - the 308 - leading the charge.

Indeed, importer Sime Darby Automobiles NZ expects to sell 650 examples of the 308 this year, comparable with its best annual 307 count. It is a keen call, not least because the car has not been easy for the distributor to even lay hands on. Strong demand in Europe delayed launch
here by six months, and will restrict supply for another two.

One reason for confidence is that the starter model is a rarity - a medium-sized quality Euro hatch that sells for under $30,000.

Admittedly, this modest-performing XS 1.6-litre manual petrol version of the 308 undercuts the $30K mark by just $10, but this still provides a Corolla-challenging strategy other Euros cannot match without losing the full electrics, cruise control and climate air that are standard
308 fare.

Sime Darby marketing manager Rod Cunningham reckons on a $7000 advantage over a similarly-specified VW Golf. Peugeot is also offering an extra sweetener for at least six months - a three-year 60,000km service plan.



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Sunday, December 02, 2007

Peugeot Pars in Egypt

Minister of industries and mines has announced that the production line for Peugeot Pars, a sedan made by Iranian automaker Iran Khodro, would soon be launched in Egypt.

Ali-Akbar Mehrabian, who arrived in the Egyptian capital Cairo on a three-day visit on Saturday, said that about 5,000 Peugeot Pars sedans are to be manufactured per year in Cairo in the first phase.

He underlined that if the demand for Peugeot Pars gains increases in the Egyptian market and conditions improve for expanding Iran's car market, the production line for other Iranian models would also be set up in Egypt.

The minister hoped that mutual cooperation in cement, power and textile industries would be possible and the private sectors of the two nations would also become involved.

He undertook the trip to conduct official negotiations with Egyptian officials.

Mehrabian said that he was invited by his Egyptian counterpart Rasheed Mohammed Rasheed. He pointed out that he would convey the message of peace and unity of the Iranians to the Egyptians, expressing hope that a new base could be built for mutual commercial and industrial cooperation.

He said that the two nations, with deep cultural and historical roots, have many fields for cooperation.

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Saturday, October 20, 2007

Peugeot-Citroen To Make New C5 Sedan In China

LE BOURGET, France -(Dow Jones)- PSA Peugeot-Citroen (12150.FR) will assemble its new Citroen C5 sedan in China as well as in France, the company said at a press event to present the vehicle that will be targeted at fleet operators and executives.
Vincent Besson, product manager for the Citroen brand, said it will be the first time that Peugeot-Citroen will start manufacturing a vehicle in China so soon after its launch.
The car, which will be launched commercially early next year in Europe, will be made at Peugeot-Citroen's plant at Wuhan.
Peugeot-Citroen operates in China through DongFeng Peugeot Citroën Automobiles, a joint venture set up with Dongfeng Motor Group Ltd (0489.HK).
The plant at Wuhan was designed to produce 150,000 vehicles a year, but capacity is now being doubled with a view to reaching 300,000 vehicles by 2008.
The new C5 will be competing head-on in a very tough market segment with cars such as Volkswagen AG's (VOW.XE) Passat, Renault SA's (13190.FR) new Laguna that went on sale this month, the Audi (NSU.XE) A4 and Ford Motor Co's (F) Mondeo, as well as the 407 made by Citroen's sister brand Peugeot.
Besson said Citroen is targeting worldwide annual sales for the C5 of 150,000, a figure that's greater than the best annual total for the model that it's replacing.

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Monday, August 20, 2007

Sarrazin, Lamy take Spa win for Peugeot

Perfection in qualifying is a wonderful thing, but it really doesn't count for much on race day, as Nicolas Minassian and Marc Gene found out again in today's 1000 km of Spa-Francorchamps, the fourth round of the Le Mans Series. Having started from pole in each race thus far, the pair came up empty again in today's classic endurance race, felled an hour into the race by a failed wheel bearing.
Instead, the victory went to their Peugeot Sport teammates, Stephane Sarrazin and Pedro Lamy, who took a comfortable two-lap victory in today's six-hour race, consolidating their championship lead. Sarrazin and Lamy now have three victories to Minassian's and Gene's singular one.
Second overall, but easily a second per lap slower than the Peugeots, were Jean-Christophe Boullion and Emmanuel Collard in the #16 Pescarolo Sport. The Pescarolo-Judd doesn't have the pace of the diesel-powered Peugeots, but the team has reliability figured out, and to finish first, one must first finish, as the old adage goes.
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Friday, August 03, 2007

Peugeot's 308 RC Z Concept

One of the highlights of the upcoming 2007 Frankfurt IAA motor show in September is sure to be the Peugeot 308 RC Z concept car. The brutish, muscular looks of the 2x2 hatchback coupe are unashamedly reminiscent of the Audi TT, and Peugeot is using the concept to test the waters on a sporty variant of the standard 308. While the company points out that the aim of the RC Z, like any concept, is "to pioneer technical and styling ideas free from the constraints of volume production", the fact that it shares so many components with the existing hatchback hints that the RC Z might be quite close to production-ready. So the response it receives at Frankfurt, the world's largest motor show, could be very telling.

The Frankfurt IAA motor show will see the unveiling of Peugeot's latest concept, the 308 RC Z, based on the production 308 hatch and sedan. With a length of 4.276 (same as the hatchback), a width of 1.840 (25 mm more than the hatchback) and a height of only 1.320 m, the proportions of the 308 RC Z concept car combine a very dynamic design with a high level of road holding.

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